Gatekeeping refers to the control exerted by individuals or mechanisms over whether a piece of news, information, or content will be published, how it will be presented, and in what context it will be framed throughout the process from production to distribution.
Actors Who Fulfill the Role of Gatekeepers
- Editors
- News directors
- Journalists
- Editorial policies (institutional)
- Algorithms (on social media platforms)
Origins of the Concept
The concept was first introduced in the 1940s by social psychologist Kurt Lewin. Initially, Lewin used the term to explain decision-making processes in individuals’ daily lives. He posited that the flow of information and materials passes through certain "gates," with a "gatekeeper" acting as the decision-maker at each gate. According to this model, every piece of information or item is filtered before reaching its final destination, and this filtering process is shaped by power dynamics and control mechanisms.
The adaptation of gatekeeping theory to media studies was carried out by David Manning White in 1950. In his seminal study “Mr. Gates”, White examined the news selection process of a local newspaper editor over the course of one day. His findings revealed that the editor’s personal values, judgments, and biases played a significant role in determining which news items were published. Thus, it became evident that media content is shaped not through an entirely objective process, but rather through subjective assessments. White’s pioneering work laid the foundation for subsequent media research by highlighting the influence of both individual and institutional factors in the news production process.
The Transformation of Gatekeeping in the Contemporary Era
Today, the production and dissemination of information are no longer limited to professional media institutions; individuals and digital platforms also play significant roles. This evolution has led to a multi-actor gatekeeping structure, wherein traditional media actors are accompanied—and in some cases replaced—by users, platforms, and algorithms. On social media platforms, the visibility and delivery of content are frequently determined by AI-driven algorithms. These systems analyze user behavior to decide what content is shown, when, and in what format, thus exerting a direct influence on visibility and reach. Consequently, algorithmic systems now function as a form of automated gatekeeping, a major shift from the human-centered model of the past.
In this new structure, information flow has become more decentralized, dispersed, and dynamic, diverging significantly from the centralized control of traditional gatekeeping. While this transformation facilitates broader access to information, it also gives rise to challenges such as disinformation, information pollution, and societal polarization. Therefore, in contemporary communication environments, gatekeeping is not only about content selection but also increasingly tied to issues of accuracy, trustworthiness, and information integrity.