This article was automatically translated from the original Turkish version.
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Herzberg’s Two-Factor Theory is a theory developed by Frederick Herzberg in 1959 and introduced into the literature to explain employee motivation. The theory distinguishes between two fundamental factors that determine satisfaction and dissatisfaction in the workplace: motivational factors and hygiene factors. This approach has become a significant reference point in organizational behavior, human resource management, and job satisfaction research.
According to Herzberg, satisfaction and dissatisfaction in the workplace arise from different factors. Therefore, these two states are not opposing poles on the same continuum but independent dimensions. Herzberg’s theory argues, unlike classical motivation theories, that motivation and demotivation stem from distinct and separate causes.

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Herzberg’s Two-Factor Theory guides the development of human resource policies, the design of performance evaluation systems, and the implementation of motivational job design. Through this theory, organizations have recognized that employees are motivated not only by financial incentives but also by meaningful and satisfying tasks.
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Core Assumptions of the Theory
Application Areas